Book Trailers

I don't really get book trailers. I mean, I understand that they're designed to whet the appetite of your potential reading audience. I'm just not sure how they work. Who makes them? The publisher, the author? I saw one that had a cast of characters including a cameo by Deepak Chopra! Yow! Who pays for that?

I liked the one for Stay, though. I liked it so much, that I had a sample sent to my Kindle, even though it's a genre I don't care for.


And since I'm working on my query letter and a book trailer is like a query letter, I figured if I did a book trailer, it would be like this:

Voice: When Oubliette comes to call

(image of long fingered hand with claws, sliding under the bed)

Voice: Only a troll can protect you

(silhouette of troll, cut to hand with claws emerging from the finger tips)

Voice: And if she’s a tooth fairy, so much the better

(silhouette transforms from troll to tooth fairy, small and cute with wings)